Sasso

110 Ksh

Selling Sasso chicks at different stages can be highly lucrative, as they are well-known for their fast growth, dual-purpose capabilities (meat and eggs), and adaptability to various environments. To enhance your operations and sales, here's how you can optimize this system: Advantages of Selling Sasso Chicks at Different Stages Diverse Market Targeting: Cater to different customer segments (e.g., small-scale farmers, large farms, and hobbyists). Higher Profit Margins: Older chicks or growers command higher prices due to the reduced risk of mortality. Flexibility for Buyers: Some buyers may want day-old chicks, while others prefer pre-grown birds to skip the brooding phase. Continuous Cash Flow: Staggered sales at different growth stages keep income steady. Strategies for Optimizing Your Sasso Chicks Business 1. Stage-Based Categories for Sale Day-Old Chicks (0–7 days): Attract buyers who prefer starting from scratch or have brooding facilities. Offer vaccinated, healthy chicks with a high survival rate. 2–4 Week Chicks: Sell to customers who want to avoid brooding challenges. Highlight that these chicks are well-feathered and have a lower risk of mortality. 5–8 Week Chicks (Growers): Perfect for farmers looking to focus on fattening or quick transition to layers. Market them as "low-maintenance and ready-to-grow" birds. 2. Care and Management for Chicks at Different Stages Day-Old Chicks: Vaccinate against Marek's and Newcastle disease before sale. Provide customers with a detailed care guide (e.g., brooding setup, feed requirements). 2–4 Week Chicks: Maintain brooding temperatures at 25–28°C. Feed high-quality starter feed (20–22% protein) for optimal growth. Ensure chicks are free from common diseases (e.g., coccidiosis). 5–8 Week Chicks: Move to grower pens with good ventilation and adequate space (0.3–0.5 sq. meters per bird). Use grower feed (18–20% protein) to support weight gain and bone development. Deworm and administer any necessary follow-up vaccinations. 3. Marketing and Sales Strategies Educate Buyers: Highlight the unique benefits of Sasso chicks: Fast growth rate and robust health. High-quality meat with great taste. Dual-purpose capabilities (eggs and meat). Stage-Specific Promotions: For day-old chicks: Offer discounts on bulk purchases to attract large-scale farmers. For older chicks: Emphasize their readiness to transition to growers or finishers. Leverage Digital Marketing: Use platforms like Facebook, Instagram, and WhatsApp groups to showcase your stock. Include photos and testimonials from satisfied customers. Partner with Agrovet Shops and Farmers' Cooperatives: Increase visibility and reach more customers. 4. Pricing Model (Example) Day-Old Chicks: Ksh 100–120 per chick. 2–4 Week Chicks: Ksh 250–300 per chick. 5–8 Week Chicks: Ksh 400–600 per chick (depending on size and health). (Adjust prices based on local demand and costs.) 5. Operational Tips for Continuous Supply Hatch or source new chicks in batches every 2–3 weeks to maintain a consistent stock. Ensure biosecurity measures to keep chicks healthy across all stages. Keep detailed records of age, feed consumption, vaccinations, and sales. Value Addition Ideas Bundle Packages: Sell chicks with starter feeds, vaccines, or care guides to new farmers. Training Services: Offer short training sessions or consultations on raising Sasso chicks for beginners. Premium Options: Raise some chicks organically or with specialty feed for high-end markets.